Sophia Eichler & Oren Rosenzweig - Erasmus entrepreneurs

Success stories

Recent testimonies of successful business networking - Erasmus for Young Entrepreneurs programme

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New entrepreneur:
Sophia Eichler (Germany)
Age: 25
Company name: (Start-up)
Sector of activity: Advertising,Promotion, Media

''Boundaries that are blocking us from following our dreams do only exist in our minds or our culture but do not necessarily reflect the whole reality. Stay curious, stay open, dare to leave your comfort zone, and keep learning. There are many great things to experience in this world, even greater than we can imagine.''

Host entrepreneur:
Oren Rosenzweig (Israel)
Age: 39
Company name: Innoviz Technologies Ltd. (3 years of experience)
Sector of activity: Industrial machinery production, installation, repair and maintenance

Period of exchange: 05/2019 until 08/2019
Duration of exchange: 3 months


Business sector of the exchange


B2B marketing


Sophia Eichler, 27, is originally from Braunschweig, Germany. She lived in South Africa and Singapore before joining EYE Global in Israel. She is a digital media design expert and has worked in digital communication. She holds a Bachelor degree in Online Management.

Sophia's inspiration to start a business came from the idea of creating something new that could help people and maybe, even better, the world in general.

She is working on a B2B application for companies to help their employees reduce back pain and mental stress. Her interest in the startup scene started when she was studying. By sharing her ideas and thoughts, she feels as if she has an impact on her surroundings and wants to use this skill to make the world a better place.

Oren Rosenzweig, co-founder & CBO of Innoviz Technologies Ldt., started Innoviz in 2016. Together with three colleagues from his military service, he developed advanced Electrooptic systems for the R&D department of the IDF Intelligence Core.

Innoviz is developing sensors and perception software that enable the mass production of autonomous vehicles and has already achieved several partnerships with leading automotive companies, including a contract with BMW vehicles.

Sophia and Oren spent three months working together. Sophia helped Innovizs marketing team and got a deep insight into the CEOs tasks such as investment discussions panels events presentations speaking opportunities and how to grow a B2B future technology startup. Sophie and Oren both learned about their different cultures and approaches to business.

Sohia reports that thanks to her EYE exchange she has acquired:

·B2B Marketing skills

·Skills on how to communicate & sell a very technical and not yet existing product, as future technology in a B2B environment

·New problem-solving approaches

·New perspectives of the entrepreneurial culture

·Basics on how tech startups work and how to push their growth

·New friends

·Life lessons on "risks” and cultural differences

From Oren’s point of view, thanks to EYE Global he could:

·Get a fresh perspective of Innoviz marketing efforts.

·Push activities that were otherwise not pursued, such as employee engagement and creating visibility into Innoviz workforce on social media channels.

·Get a diverse viewpoint – Innoviz team is primarily made of people that have similar cultural backgrounds. Sophia brought in a fresh perspective to the team.

For more information, please contact the local contact points involved in the exchange:

New entrepreneur's contact point:
Baden-Württemberg International (Stuttgart, Germany)

Host entrepreneur's contact point:
Belgian-Italian Chamber of Commerce (Brussels, Belgium)

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