Ieva had a chance to go to Berlin for 6 months – and learn from her Host Entrepreneur there. Her startup – Mindletic – is a mental gym for emotional muscle. It promotes a holistic approach for mindful organisations. From breathing exercises to peer support in the community rooms her goal is to create a global tool for emotional balance. Ieva was inspired to create Mindletic after noticing that there’s a lack of science-backed tools for mental and emotional well-being. She launched Mindletic with a purpose to fight mental stigma.
After hearing recommendations from few friends of hers including her business partners, Ieva decided to participate in EYE expecting to gain more knowledge on how to efficiently operate a startup and what are the specifics in other markets specifically – German one to broaden her professional network and engage in experience sharing activities. She was glad to have her expectations met! Her mentor that she found through the program according to Ieva herself was very willingly sharing her knowledge consulting her on Mindletic. Her mentor was even inviting to join the meetings with her and her startup business partners. Ieva was learning by helping her mentor with some legal administrative operational CS tasks and responsibilities which brough her as Ieva herself claims tons of knowledge. "I obtained plenty of practical knowledge regarding to business operations in Germany” claims Ieva.
Her goal was to get a better understanding on how the German market works keeping in mind Mindletic’s successful expansion there.” She also puts emphasis on the skills she improved – handling business operations approach of new clients as well as establishment of long-term partnerships. Most importantly – Ieva was able to grow her confidence as business owner and a team leader. Among hardships she came across the entrepreneur mentions time management. Ieva says she was initially worried about her ability to learn and manage her business at the same time – however, all went well with encouragement and tips from her mentor in Berlin. "I started time blocking” smiles Ieva. The clear measurable achievements of the program the startup owner identifies are the tools she learnt to use such as Hubspot or LinkedIn for lead generation and Ieva even finished a UX training while on the program which enabled her to improve her business website.
For more information, please contact the local contact points involved in the exchange:
New entrepreneur's contact point:Europos socialinis verslumo ugdymo ir inovatyviu studiju institutas
(Kaunas) Host entrepreneur's contact point:STIC Wirtschaftsfördergesellschaft mbH
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