Success stories

New entrepreneur:
Natalia Zuieva (Ukraine)
Age: 35
Company name: (Start-up)
Sector of activity: Crafts, art materials and accessories

Host entrepreneur:
Anna Gut (Poland)
Age: 61
Company name: Gut Anna Złotnictwo ZPUH (29 years of experience)
Sector of activity: Crafts, art materials and accessories

The Host Entrepreneur, Anna Gut, is an experienced goldsmith and owner of ZPUH Anna Gut in Poland who joined the Erasmus for Young Entrepreneurs (EYE) program to share her expertise in jewelry design and client relations. She collaborated with Natalia Zuieva, a New Entrepreneur from Ukraine who sought to learn how to run a jewelry business in the European market and refine her business plan. Natalia discovered EYE while preparing to open her jewelry store in Poland. She aimed to gain practical skills in jewelry-making pricing strategies and customer service. The exchange offered Natalia valuable hands-on experience and insights into running a jewelry business while also providing Anna with fresh perspectives and potential future collaborations. The program helped both entrepreneurs enhance their skills, expand their networks and lay the foundation for business success.

During their exchange, Natalia Zuieva and Anna Gut worked closely on a wide range of jewelry-making techniques, including metal shaping, soldering and stone setting. Natalia also took part in client consultations, supporting customers in selecting jewelry and gaining valuable customer service experience. The entrepreneurs regularly exchanged knowledge on business management, with Anna sharing her expertise in pricing, inventory management and product development, and Natalia introducing new ideas on digital marketing and customer engagement. Their collaboration extended to the creation of original jewelry designs, where Anna guided Natalia through feedback on her prototypes. The exchange fostered a genuine partnership based on mutual learning, benefiting both entrepreneurs professionally and creatively.

The exchange resulted in significant growth for both entrepreneurs. Natalia developed advanced jewelry-making skills, including metalworking stone setting and design. She also gained valuable knowledge in pricing inventory management and customer service, essential for her jewelry business. Anna benefited from Natalia’s fresh ideas on digital marketing, enhancing her brand’s online presence. Both entrepreneurs established a strong professional bond exploring future collaboration possibilities such as co-developing product lines or joint exhibitions. Additionally, the exchange expanded their international networks allowing them to form valuable contacts with suppliers and other professionals. This opportunity not only enhanced their skills but also paved the way for future business ventures and partnerships in the global market.

For more information, please contact the local contact points involved in the exchange:

New entrepreneur's contact point:
LLC "CIVITTA UKRAINE" (Kyiv, Ukraine)

Host entrepreneur's contact point:
FUNDACJA UNIWERSYTETU IM ADAMA MICKIEWICZA W POZNANIU (Poznan, Poland)

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