Starikova, 22, took part in the Erasmus for Young Entrepreneurs programme. Her
host was Aysun Kubat-Bosnjak, who owns 2 beauty salons in Bosnia and
Herzegovina. Yulia had no experience in the beauty industry and was looking for
a host who would help her learn all the intricacies of the industry and running
a business. Aysun met her expectations. It was important for Yulia to find a
mentor who would explain business procedures and management to her. At the same
time, Aysun was looking for a new perspective on the development of her
business and new ideas. After gaining practical skills in business, Yuliia will
open her own company in Poland to promote projects in the beauty industry.
After analysing the market, it was decided to expand PR to include other
services. To this end, Yulia brought new skills and ideas to the development of
Aysun worked together on the project for five months. During this time, they
shared experiences and focused on studying the cross-cultural features of the
development of the beauty industry in leading European countries. Aysun helped
Yuliia adjust to Bosnia and familiarised her with the mentality of the country.
Together they attended online seminars on business management and marketing.
Yuliia gained exceptional knowledge about building and running a business and
expanding the range of services. She learned a lot about the internal business
processes in the beauty industry and about the tools to market in different
countries. Aysun found many positive aspects of the exchange for herself. She
got the opportunity to look at the development of her business in a new way, to
get feedback on the service in her salons and to compare it with the service in
Ukraine. The joint brainstorming sessions with Yuliia proved to be very
end of the exchange, Yuliia wants to open her own marketing agency in Poland.
As Yuliia is a Ukrainian citizen, it should not be very difficult to get a
permit to open a business in Poland, but the difficulties with a new legal
registration in another country still need to be overcome. Julia very much
hopes that by the end of 2023 her company will be actively working with clients
and the workforce will be full. Thanks to the EYE programme, she has gained
excellent experience in all organisational issues that will help her to start a
business from scratch. Yuliia is already implementing the knowledge she has
gained to improve her business plan and plan the budget and deadlines. For
Yulia, this is a great incentive to realise her plans and the most important
thing is not to stop and put her knowledge into practice immediately. At the
end of the programme, she stays in touch with Aysun and plans to promote
Aysun's business as well!
For more information, please contact the local contact points involved in the exchange:
New entrepreneur's contact point:Alfred Nobel University
(Dnipro, Ukraine) Host entrepreneur's contact point:Udruzenje Zene za Zene International
(Sarajevo, Bosnia and Herzogovina)
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